Heather Trussell Butsch is the SVP at Memory Lane Music Group, an independent music publisher with a vast catalog of evergreen and contemporary compositions, recorded by the likes of Dean Martin, Frank Sinatra, Ella Fitzgerald, Michael Bublé, Jay-Z, Drake, KanyeWest, Etta James, Beyoncé, and DJ Khaled. In her role, she oversees the day-to-day operations of the Licensing, Copyright, and Creative Departments. Butsch is directly responsible for the majority of licensing and deal structuring, including synchronization, newmedia and mechanical licensing, as well as new writer and catalog signings. She is also an adjunct professor in the Music Business Program at NYU.