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avatar for Lori Feldman

Lori Feldman

Warner Bros. Records
EVP of Strategic Marketing

Lori Feldman serves as EVP of Strategic Marketing at Warner Bros. Records, a role she has held since 2012. In this position, she oversees the team that creates unique marketing platforms for the label’s artists through brand partnerships, music licensing for advertising, events, and music video product integrations. Artists across the roster, including Michael Bublé, Jason Derulo, and Bebe Rexha, have benefited from partnerships with Coca Cola, The NFL, Delta Airlines, Gap, and more. Previously, Feldman worked at Virgin Records handling radio and music video promotion. She was named to Billboard Magazine’s 2016 and 2017 Top 100 Women in Music, as well as its 2016 and 2017 Branding Power Players lists.